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Simon Beck

Next Generation Leadership

Series: Haufe Fachbuch

Volume 2023

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4 Anwendung des Be6! Leadership Frameworks in der Praxis S. 167-212

„… .2 Drei Schritte zum Ziel: Einsatzfelder des Be6! Leadership FrameworksDas Be6! Leadership Framework …” „… 167 4 Anwendung des Be6! Leadership Frameworks in der Praxis4 .1 Leitende Prinzipien und …” „… GestaltungselementeAus den zentralen Werten und Prinzipien des Be6! Leadership Frameworks, zusam-mengefasst im Be6 …”

3 Ein Mind- und Skillset für Next Generation Leaders: Das Haufe Be6! Leadership Framework S. 51-166

„… 51 3 Ein Mind- und Skillset für Next Generation Leaders: Das Haufe Be6! Leadership Framework»The …” „… als Fundament für ein Leadership FrameworkDas Be6! Leadership Framework ist ein Führungsmodell …” „… .2 .3 Alles eine Frage der Haltung: Das Manifest zum Be6! Leadership FrameworkDas Be6! Manifest62 …”

Titelei/Inhaltsverzeichnis S. 1-8

„… Simon BeckMit dem Be6! Leadership Framework Führung von morgen gestaltenHinweis zum …” „… · StuttgartSimon BeckNext Generation LeadershipMit dem Be6! Leadership Framework Führung von morgen gestalten1 …” „… -Kompetenzen . . . . . . . . . . . . . . . . . . . . . . . . . . . . 463 Ein Mind- und Skillset für Next Generation Leaders: Das Haufe Be6! Leadership Framework …”

5 Fazit und Ausblick S. 213-214

„… entwickelt, das Haufe Be6! Leadership Fra-mework. Dieses ist gleichzeitig Modell und Landkarte und dient zur …” „… Füh-rungsverständnis. Wer als Führungskraft diesen inneren Kompass des Be6! Leader-ship Frameworks aktiviert hat, fährt …” „… sich mit dem Be6! Framework identifizieren, analysieren, in individuelle und or-ganisatorische Chancen …”

1 Einleitung S. 11-50

„… Führungsstils haben wir in der Haufe Akademie das »Be6! Leadership Framework« entwickelt. Dieser Ansatz ist …” „… vier Teilen das neue »Be6! Leadership Framework«, seine Entwicklung, die zentralen Elemente und die …” „… , Handlungsfeldern und Kompetenzen.Im vierten Abschnitt wird das Be6! Leadership Framework auf seine …”

Vorwort S. 9-10

„… Gestalterrolle umzuschalten. Das Be6! Leadership Framework der Haufe Akademie zeigt, wie dies gelingen kann. Es …” „… in die Zukunft zu führen und wie sie das Be6! Leadership Framework in ihrer täglichen Füh-rungspraxis …” „… Schmenger, der als Auftraggeber und Sponsor zur Erarbeitung des Be6! Leadership Frameworks wesentlichen …”

Über den Autor S. 225-228

„… dieser Rolle entwickelt er neue Führungskonzepte wie z. B. das Haufe Be6! Leadership Framework, testet …” „… FreiburgSimon.beck@haufe-akademie.dehttps://www.haufe-akademie.deWeitere Informationen zum Be6! Leadership Frameworkbe6@haufe-akademie.dewww.haufe-akademie.de/be6Über den …” „… 225 Über den AutorDr. Simon Beck ist promovierter Leadership-Experte, erfah-rener Coach und …”

doi.org/10.34156/9783648174081

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Controlling

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CON Volume 29 (2017) Issue 3 ISSN Online: 0935-0381

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Franziska Grieser, Andrea Kampmann, Burkhard Pedell Risikokultur als Resilienztreiber S. 4-13

„… Aussagen Leadership, Motivation, Organization, Risk Competence und Risk Framework sind die …” „… basiert auf den fünf Elementen Leadership, Motivation, Organization, Risk Competence und Risk Framework …” „… Leadership Tone from the Top Risk Behavior Standards Openness Challenge 60,6 62,6 64,3 55,2 56,1 56,4 59,2 …”

doi.org/10.15358/0935-0381-2017-3

Ulrike Baumöl, Andreas Hoffjan, Péter Horváth, Klaus Möller, Burkhard Pedell, Thomas Reichmann - Controlling

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Controlling

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CON Volume 13 (2001) Issue 8-9 ISSN Online: 0935-0381

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Robin Fraser, Jeremy Hope Beyond Budgeting S. 437-442

„… . Supportive leadership1. Self governance framework2. Empowered managers3. Accountability for outcomes4 …” „… . Network organization5. arket-like coordination6. Supportive leadership …” „… robust framework for implementing the new model.Principles 1 to 6 are concerned withcreating a …”

doi.org/10.15358/0935-0381-2001-8-9

Svend Hollensen, Marc Oliver Opresnik - Marketing

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Svend Hollensen, Marc Oliver Opresnik

Marketing

2010

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3.1 Strategic Marketing Planning S. 123-149

„… management can and should establish a conceptual framework within which these alternatives can be developed …” „… sales and/or market share. Resources should be invested to maintain/increase the leadership position and …” „… strategies.In general, there can be four strategic objectives (Jobber, 2010):Zone 1 • (dark area of Figure 3.6 …”

4.2 Pricing Decisions S. 226-248

„… aspects and factors of the pricing decision.4.2.1 A Pricing FrameworkA company’s pricing decisions are …” „… . However, it must not be forgotten that there are other, external influences on pricing – not just a firm’s …” „… pricing levels can be adjusted and how such tactics do affect buyer behaviour and company revenue.The …”

4.1 Product and Service Decisions S. 185-226

„… framework of service marketing.Inseparability • means that services cannot be separated from their providers …” „… about product and service decisions you should be able to do the following:define the term product and …” „… pricing decisions you should be able to do the following:discuss the importance of pricing decisions to …”

2.1 Assessing the Internal Marketing Situation S. 57-75

„… organisations will be a complex blend of considerations of all relevant stakeholders in the framework of a …” „… 2Learning ObjectivesAfter studying this chapter you should be able to: explain the different …” „… interaction and every interaction between a customer and a representative of a brand can be considered a …”

Case 2: BMW Motorcycles S. 110-123

„… million units. Although they did not know it, this was to be their best year.While they still loom large …” „… Japanese motorbike industry would be unwise. Honda remains the largest manufacturer of motorbikes in the …” „… lines from five to two in recent years. While Japanese manufacturers may be facing competition at the …”

4.3 Distribution Decisions S. 248-286

„… 4. Marketing Mix in the Marketing Planning Process2344.3 Distribution DecisionsA product must be …” „… facilitate the distribution of products to customers.Getting the product to the target market can be a costly …” „… process if inadequacies within the distribution structure cannot be overcome. Forging a reliable channel …”

5.3 Ethical, Social and Environmental Aspects of Marketing Planning S. 401-420

„… responsibility cannot be simply shrugged off. The enlightened leadership that marketing planners are expected to …” „… of marketing ethics and specific issues that should be considered during the marketing planning …” „… , Social and Environmental Aspects 389These arguments may be sufficient to counter the charge that …”

5.1 Organizing and Implementing the Marketing Plan S. 358-388

„… 4Ps framework (Buttle, 1989; Jobber, 2010). People, process and physical evidence can be discussed …” „… . What are the principal issues to be considered in organisational design?6. How does a firm’s size at …” „… from Hollensen, 2006, modifiedFigure 5.10: Internal marketing – a frameworkKapitel_5.indd 373 …”

3.2 Market Segmentation, Targeting and Positioning S. 149-180

„… markets into smaller homogenous segments that can be targeted more efficiently and effectively with …” „… customers with similar requirements so that they can be served effectively while being of a sufficient size …” „… for the product or service to be supplied efficiently. Usually, especially in consumer markets, it is …”

4.4 Communication Decisions S. 286-344

„… above when discussing the components which need to be assessed in the framework of a sponsorship …” „… sponsorships to reach consumers with a powerful unified effect. These five elements should not be considered …” „… about a product or service to be communicated into a symbol consisting of words and/or pictures, such as …”

5.4 Developing and Managing Customer Relationships S. 420-445

„… customers well enough.Customer relationships may be regarded as long-term customer commitment or loyalty …” „… satisfaction, and customer relationship equity has to be tied straight to strategy. Many companies have …” „… ) (section 5.4.6)• It is imperative to emphasise that all three management concepts are part of the same …”

doi.org/10.15358/9783800648702

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Controlling

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CON Volume 31 (2019) Issue 5 ISSN Online: 0935-0381

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Jörg H. Mayer, Markus Eßwein, Karlheinz Hornung, Markus Steigner The MENSCH in the Digital Age - Are next-generation managers triggering basic changes? S. 57-63

„… Transformations are typically too complex to be handled without a rigorous framework. We examined methods and …” „… , Leadership, Culture Prof. Dr. Jörg H. Mayer, Senior Managing Director and Head of the Working Group ”Digital …” „… : People, leadership, and culture. From a next-generation manager’s perspective, results from a workshop …”

doi.org/10.15358/0935-0381-2019-5

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